How to Get the Most Out of Job Fairs

Job fairs are a great way to meet potential employers. Unlike cold
calling or surfing the Internet, job fairs offer the chance to chat
with hiring managers in person and pass around your resume or business
card. There are several ways to make the most of a job fair:

What To Do Before You Get There

Make a list

Before you even arrive at the job fair, get the list of
participating employers. These can be found in the newspaper (usually
in the classified job section or business section) or online. Make a
list of employers you want to contact and be sure to visit them first.
Some employers leave job fairs early and you don't want to miss your
opportunity to interview with them.

Conduct research on the companies you are interested in

Without a doubt, you will want to know the current statistics
for the companies you’re looking at as well as what projects they are
working on. This information can be found online at their web site, in
their company materials, in the newspaper or at the library. If you
attend the job fair without knowledge of the companies you like, you
may find yourself in an interview at the booth, unable to answer
questions such as "What do you know about our company?"

Update and print several copies of your resume

A few days before the job fair, spend some time updating and
polishing your resume. Once you have made updates, have someone else
look over the resume and make suggestions. After making changes, print
several copies on good quality resume paper and keep them in a folder
to prevent them from getting wrinkled, stained, or torn.

Create a sound bite

A sound bite is a brief introduction (30-90 seconds) about your
knowledge, skills, and abilities. Developing a sound bite educates the
listener about your qualifications, reminds you of your qualifications,
and helps you keep your focus. It will also calm your job-fair jitters.
It can be intimidating to approach employers, even in the job-fair
environment.

Once You Are There

Be considerate of the employer's/recruiter's time

Don't monopolize their time. They want to meet as many
applicants as possible. Look for signals that you have overstayed your
welcome. Non-verbal cues may include the employer looking away,
glancing at his watch, or shifting in his chair.

Network with other jobseekers

You can find out valuable information from other job seekers.
Not all jobs are advertised and your peers may be aware of job openings
that you had no knowledge of.

Free resume evaluations

Some fairs may offer resume critiques by a professional resume
writer. Be sure to stop by and drop off your resume for free
professional advice.

When You Get Home

Write thank-you notes

Before you leave the fair, be sure to ask employers for their
business cards and then write a letter thanking them for their time.
Most job seekers won't take the time to send a thoughtful note. If you
do, you will stand out from the rest.

For Those You Couldn't Meet

If you didn't have time to get around to all the booths, send
your resume and a personalized cover letter to those
employers/recruiters you didn't meet.

Key Points to Remember

- You will not be hired at a job fair. This is an opportunity
for you to meet employers and network. When you are approaching
employers, be confident and casual. They can sense desperation.

- You may not be interviewed at a job fair. Job fairs can have
a zoo-like atmosphere and may not be conducive to a formal interview.

- Remember that attending a job fair is one tool in getting a
job. Keep networking, sending out resumes, and applying for jobs! Most
of all, stay positive and know your new job could be right around the
corner.